Jurnal Magister Manajemen Universitas Mataram is an open access journal that was published by Master of Management Program Mataram University since 2011. We proudly present this journal to the academic community. This journal scopes are marketing management, human resources management, financial management and operational management. We hope this little contribution will spread our management science to the world and our university image as a developing university in the South East Asia. To publish an artikel in JMM, the author needs to pay 750000 Indonesian Rupiah for publication fee.